Headless eCommerce

Introduction :

With COVID-19 out of the way, businesses are back on their feet, ready to gain lost grounds. The entrepreneurs taking off to the new hights are also ensuring migration of COVID like risk for improved sustenance. Online marketplaces have played an exceptional role in revenue recovery and so it has become a nucleus of the new business strategy.

To run a successful ecommerce store, managers know that stability, performance, and security are the key aspects, to build trust and loyalty in a hyper competitive market. The e-comm architects are realising that their monolithic architecture is hampering their growth. To ensure the brand future, stay relevant, manage high traffic and user experience, it is necessary for companies to transcend their technology platforms. A headless architecture offers a comprehensive solution to all the macro as well as micro problems including accelerated purchasing on online stores, user experience and paving the way for a robust and secure architecture for e-commerce website.

Objective:

• Create a system to enable the department to easily monitor, validate, and track the progress of the various files and documents across departments and employees.
• To be able to service the citizen in a quick, efficient and transparent manner.
• To be able to view the performance of the various departments and employees with regards to pending lists of actionable / files which are yet to be closed.
• To have a transparent and easy inter-department interaction in order to execute/ action the required files.
• To enable the citizen to know the status of their file at their convenience.

Architecture :

The Ecommerce Headless Architecture eliminates design constrains by virtue of API call. Hence enabling and disabling the services, roles or features become very convenient. This UI independent (independence) allows to infuse new user experience at will. The microservices architecture controls each system with limited amount of functions that help reduce interference from conflicting applications or processes resulting in streamlined process for each system.

Right strategy and execution at development level can thrash out all the major security threats and vulnerabilities, making the headless design approach, far more secure than the monolithic architecture.

The flexibility to adopt the new publishing platform is revolutionary. It seamlessly delivers content to IOT, Apps, Web browser, and other endpoints. For every new channel the frontend developers can create an appropriate layout, pull-out raw information at ease and securely, from CMS or other systems using API’s and deliver content to an endpoint in short span of time.

Benefits :

• Headless Architecture allows a Centralised Distribution of digital asset to various platforms including IOT, Marketplaces, etc…
• Separation of the CMS and ecommerce platform from UI an integration through API’s
• Segregation and control of UI from core application can deliver content to UI for VR, IOT, Mobile, Tablets, PC’s, Web, Kiosk etc…
• With omnichannel capabilities the platform facilitates reaching out to customers with various stages of buying journey ensuring optimised sales conversion
• Ease of customisation - Release features more quickly, Create more and better customer experiences
• Future-proof capability - Develop a more bespoke solution
• Easy to integrate (i.e. With marketplaces and other applications) - Make better use of customer data Leverage social channels
• Reliability and stability - Pull and Push APIs controlling the environment, allows only required control to the user makes platform highly secure
• Flexibility and modularity – offer agility to deploy changes on the go as per business need
• Simple and low cost to operate - Trade through more channels
• A comprehensive SaaS-based, fully featured solution can be developed with ease

Conclusion :

For many organisations, it is time to upgrade the platform, as Headless architecture is built with the growing popularity of IoT in mind and prioritizes delivering content to all platforms simultaneously. One of the greatest advantages, is its ability to create the content once and use it everywhere. The omnichannel capabilities allow reaching out to customers at different stage of buying journey, ensuring high sales conversion. The core capability of implementing strategic technology without impacting the backend across business functions makes the platform agile to changes and offer competitive advantage. Most important, while considering a platform upgrade, is also the security aspect where headless architecture is more aligned to excel the industry norms.